Monopoly Go Spent Almost $500 Million On Marketing, More Than Spider-Man 2’s Dev Budget
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Monopoly Go, a multiplayer mobile board game, launched on April 11, 2023. Since then it has made over 2 billion dollars, been downloaded 100+ million times, and become one of the most popular digital games on the planet. But to reach this point, Scopely, the studio behind the hit game, has spent nearly $500 million on…
